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#301

DPE15: AZhelps Celebrates 6 Years on Twitter | Blog

AstraZeneca has been investing in supporting people via social media for 6 years.

#302

DPE15: UCBCares Listens and Responds | Blog

Over time, UCB developed three silos for answering customer questions: drug safety, customer service and medical information.

#303

Digital Trends 2016: DPE15 Preview | Blog

Chris Iafolla and I just stepped off the big stage at Digital Pharma East.

#304

RHS-Quotable Moments | Blog

With all of the impressive, innovative minds at Rock Health you know there would be some quotable moments that would stick with you.

#305

2016 Health Trends Report | Blog

Today, we’re excited to continue the release of our our fifth annual trends series.

#306

Is An Uber For Healthcare Possible? | Blog

As just about everything is handled remotely, start-up organizations continue to make the news by implementing Uber-style experiences and on-demand healthcare services.

#307

Outsiders are Getting into the Game | Blog

Last month the Cleveland Clinic held their annual Medical Innovation Summit.

#308

The Most Stylish Health Trackers | Blog

I’ve been tracking my daily steps with a Fitbit Charge for about half a year now – Sometimes accidentally leaving it at home when I anticipate a day with little activity.

#309

40% of Surgeons Say: Procurement Picks the Product | Blog

The first line of a new report from Bain & Company really says it all: “For those working on the front line of US healthcare, the pace of change must seem unrelenting.”

#310

Four Ways the FDA Is Making Communications Bettter | Blog

If you work in the pharmaceutical industry, you’ve probably been asked the big, exasperated question just about anyone who’s had to use healthcare communications asks: Why do you do it that way??

#311

inVentiv Health PR: Navigating the Age of New Populism | Blog

Meg Alexander, who leads the Issues Management practice at inVentiv Health Public Relations, was recently featured in O’Dwyer’s for her work that has identified some unique and emerging trends in this “age of new populism.”

#312

Medical Tourism Is Now Domestic | Blog

What if I told you one of the benefits of working at Lowes is free surgery at prestigious hospitals?

#313

CES Digital Health Summit Day One | Blog

I’ve been to the Consumer Electronics Show a few years in a row now, but this is the first time I’ve been able to attend the Digital Health Summit.

#314

Pharma Creating Startups for Innovation | Blog

Genentech is a company we’ve covered quite a few times for their innovative experiences and general attitude toward healthcare.

#315

More from CES Digital Health Summit | Blog

Looking back over my notes on CES, I realized there was a common thread to some of the talks that weren’t really focused in this particular direction.

#316

Loyalty to a Hospital | Blog

In service based industries loyalty cards are table stakes nowadays.

#317

LifeCapsule Advances Regenerative Medicine | Blog

Regenerative medicine is growing fast, and was a hot topic at this year’s SXSW event in Austin, TX.

#318

Four TV Spots Pharma Could Learn From | Blog

Right now ad lovers can’t get enough of Under Armour’s Michael Phelps tribute, but we’re looking at a couple of other spots that seem to have learn-worthy gems for healthcare in them – one of them part of the very same campaign.

#319

The Science of Art and Empathy - with inVentiv | Blog

It’s not every day that we get to see a colleague take the stage at Cannes.

#320

Tools for Shared Decision Making | Blog

One of the trends the innovation team is tracking is “More Involved Patients” – the increasing expectation of patients to be active participants in their healthcare.

#321

Fifteen Minutes of Fame? | Blog

In 2014, we saw the rise of medical kiosks among large-scale drug stores such as Walgreens and CVS.

#322

Tackling the Taboos, and Winning | Blog

I know this may be TMI, but women have periods.

#323

Persuasive Technology in Healthcare | Blog

Technology influences our behavior throughout the day – whether it’s receiving reminders at work, ordering lunch at a restaurant that allows you to skip the line, or tracking your heart rate as you hurry to your next appointment.

#324

Healthcare innovation at SXSW 2016 | Blog

South By Southwest isn’t just a launching pad for new creative content.

#325

Viberzi Campaign Brings Humor to IBS-D | Blog

There’s been a lot of chatter lately in the trade publications about how to liven up DTC pharma advertising, see this and this.

#326

The radio spot that won at Cannes | Blog

Live from Cannes Lions: A diabetes brand won gold for a simple radio spot that brilliantly blended pop culture and life with diabetes.

#327

Pharma brands short-listing at Cannes | Blog

Live from Cannes Lions: What better place to talk about life-change creativity than in the pharma short list showcase at Cannes?

#328

Inspiration in Pfizer's This Is Living With Cancer | Blog

Live from Cannes Lions: 9 people living with cancer + 6 months in their homes and lives = a story that shows it is possible to find a new normal

#329

Consumer Brands are Challenging Traditional Practices | Blog

I’ve been frustrated with the process of buying glasses for some time now.

#330

Google's Tango Takes the Stage | Blog

It’s possible your next phone will be able to see your surroundings almost as well as you do.