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#361

2018 Lions Health: All The Highlights From Cannes | Blog

We collected all our favorite short-listed creative, big ideas, and highlights from individual talks in 14 posts.

#362

What if we innovated for grown-ups like we do for kids? | Blog

Live from Cannes Lions: What could make being sick better?

#363

Creating a HIPAA Compliant App Just Got Easier | Blog

Palo Alto, California —Connecting doctors and patients using technology is no easy task.

#364

Pharma brands short-listing at Cannes | Blog

Live from Cannes Lions: What better place to talk about life-change creativity than in the pharma short list showcase at Cannes?

#365

The Pharma Playlist | Blog

Live from Cannes Lions Health: It wasn’t just the super-exclusive Spotify party rocking at Cannes Lions.

#366

A World With More Effective Prescriptions | Blog

23andMe, started as an innovative, yet simple, take-home DNA sample pack.

#367

2015 Trend Posters | Blog

Want a quick reference to all of the 2015 trends?

#368

Too-Small-To-Fail Steps To De-Stress | Blog

Live from Cannes Lions Health: P&G and Thrive Global launched a new initiative: they’ll be working across six of their well-known brands to bring habit-stacking to consumers, helping to move their products from part of everyday mindless routines to something more meaningful.

#369

In China: Healthcare Isn’t About Care, But Cure | Blog

Live from Cannes Lions Health: That headline was one of the first comments in a panel on the world’s second largest healthcare market.

#370

2015 Consumer Trends: New Report | Blog

It’s here!

#371

Everyday Support That Changes Lives | Blog

Live from Cannes Lions Health: One of the major themes in life-changing creativity at Cannes Lions this year is campaigns and programs invested in everyday support.

#372

Taking Healthcare to The Streets | Blog

Live from Cannes Lions Health: Discussions about health usually happen in carefully controlled environments, full of hushed tones and antiseptic smells.

#373

Trends Changing Healthcare | Blog

Live from Cannes Lions Health: Andrea Bell, Director of Insight and Executive Editor at WGSN, shared her perspective on the top five trends changing healthcare.

#374

From Design Thinking To Design Linking | Blog

Live from Cannes Lions Health: Andrew Barraclough, Vice President of Global Design and Innovation at GlaxoSmithKline, is committed to making design a powerful partner for change in every aspect of customer experience.

#375

Are Doctors Humans? | Blog

Live from Cannes Lions Health: Atilla Cansun, the CMO at Merck Consumer Health (now part of P&G Health), was back at Cannes this year to talk about how to create brands people love.

#376

Forget mobile, the future may be furniture | Blog

If there’s one person almost everyone in pharmaceutical marketing has met, it’s David Rose.

#377

From Do The Right Thing To Do The Easy Thing | Blog

Live from Cannes Lions Health: The history of healthcare communications is full of directives about what we should do or even have to do.

#378

New Study Reminds That "Why" Matters | Blog

Researchers went to community clinics throughout New York to engage families of 6-month through 8-year-old children who were getting their first influenza vaccination.

#379

DPE15: Pharma Is On Instagram | Blog

Doug Weinbrenner, Senior Director of Social Media at inTouch Solutions and Rebeca Bechily, Group Marketing Manager at Baxalta, teamed up to share why they took their hemophilia program to instagram.

#380

The Ultimate Creative Act | Blog

Live from Cannes Lions Health: The first day of Cannes Lions kicked off with a quote from the famous Bill Bernbach: “All of us who professionally use the mass media are the shapers of society.

#381

The Best Of Cannes Lions Health | Blog

Live from Cannes Lions Health: This year, we learned one thing for sure: health is everyone’s business.

#382

Social Media for In-Person Events | Blog

As many of us are in the throws of planning and executing trade shows in the coming months, I thought this study from Freeman XP might come in handy.

#384

2015 Marketing Trends: New Report | Blog

We’re excited to begin releasing our 2015 trends reports.

#385

Verywell.com | Blog

This week About.com launched a new standalone media property, Verywell, that brings the company into the consumer health space.

#386

The future of healthcare looks … chilly | Blog

This post was inspired by a little YouTube war: colleagues taking turns (and butting heads) showing the videos that inspire them.

#387

The "So What" For Data Tracking | Blog

One of the most sizable issues with present-day data tracking is that we have every imaginable way of tracking our personal data, but we haven’t figured out a way to make that data improve our lives.

#388

Create Long Lasting Patient Relationships Using Rewards | Blog

When I drive my car safely and save fuel, I expect to be rewarded.When I am a loyal patron by going to (insert favorite coffee shop here) everyday, I expect to be rewarded.

#389

How an Idea Becomes a Cure | Blog

You’ve seen the headlines and heard the candidates pounding their podiums.

#390

The most powerful word in healthcare: BECAUSE | Blog

This is the simplest research project you’ll read about all week.