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#31

Innovation Hack with RB | Blog

Sharon James, the global head of R&D at RB, laid out a challenge for scientists, marketers, researchers and creatives = R&D innovation hack.

#32

The future of healthcare looks … chilly | Blog

This post was inspired by a little YouTube war: colleagues taking turns (and butting heads) showing the videos that inspire them.

#33

Bringing AI to Pharma Relationships: AZ, Babylon Health and NHS | Blog

Live From Lions Health: AZ, Babylon, and the NHS have the largest deployment of artificial intelligence in the world, supporting 1.5 million people near London.

#34

Pharmacists: The new heros of chronic care | Blog

For years, the goal of investing in better, more desirable pharmacies seemed to be in making them smaller.

#35

The New Caregiver: Working, Digital, Stretched | Blog

More and more of us are caring for a loved one with a serious health issue.

#36

How MOOCs could empower the newly diagnosed | Blog

MOOCs have disrupted the elite world of higher education.

#37

2014 Healthcare Trends: Exclusive iBook | Blog

We’re excited to share our top eight predictions on the big shifts that will change expectations for healthcare marketing and communications in 2014.

#38

Stop buying ads for people to skip | Blog

I went to YouTube this morning to watch the newest Samsung Galaxy commercial, hoping it would be as funny as my husband promised.

#39

HxP Picks: personal stories, new strategies | Blog

Let’s kick off this week with a ton of the great finds our contributors have sent in.

#40

Keep Calm and Kaizen On | Blog

Kaizen is the Japanese practice of continuous improvement.

#41

Gaming Dynamics Make Us Smarter, More Prepared | Blog

Ben Sawyer, one of the original advocates for using games to improve competency and outcomes in health, described the problem we’re up against in six simple words: “The interface of healthcare is broken.”

#42

Novartis' New Strategy | Blog

Last year’s bet on Google’s passive glucose-sensing contact lens was an important one for the appetite for risk and innovation at Novartis.

#43

Teaching healthcare to talk like patients | Blog

What if changing just one thing would improve communication between doctors and patients, help lawmakers make better decisions, and even improve funding for science?

#44

HxP Picks: Best campaigns outside of pharma | Blog

Last week, we got to take part in a workshop inspired by clues from the zeitgeist.

#45

HXP Picks: New apps, new stories, new world | Blog

Thanks to our brilliant contributors, we have another collection of healthcare experiences and innovations to share.

#46

Highlights: 3 new reports on healthcare marketing | Blog

If you’re like us, the bottom of your inbox is usually cluttered with emails you really mean to get back to, including lots of newsletters and alerts full of great research and insight.

#47

The Justice League takes over the cancer ward | Blog

If you’ve ever visited a cancer ward in a big hospital, you probably remember that instant visceral reaction you had to the surroundings.

#48

Infographic: The Impact of Health Literacy | Blog

Being a patient – it’s a job no one wants and almost no one is prepared for.

#49

Patient Experience At All the New Points of Care | Blog

“The doctor will see you now” has traditionally been followed by a walk down an antiseptic-smelling hallway, with a quick stop at the scale on your way to the paper gown.

#50

2014 Digital Trends: Exclusive iBook | Blog

This is it!

#51

Do You Ever Feel Like You're In This Alone? | Blog

Being alone is an increasingly important dynamic in healthcare.

#52

The Health Experience Project is back! | Blog

Huge thanks to all of you who have reached out to check in on the very quiet Health Experience Project over the last few weeks.

#53

You Have 99 Seconds. | Blog

Let’s start with the biggest number: 10 minutes.

#54

Merck Tackles the Realities of Longer Life Expectancies | Blog

Ask a room at Lions Health who believes they’ll live to 80 years old?

#55

What If You Understood Your Health Insurance? | Blog

Next month, New York state will begin open enrollment for its health insurance marketplace.

#56

saved by the pharmacy doc | Blog

The neighborhood drug store is evolving to offer a lot more than flu shots.

#57

How an App Raised Adherence by 54% | Blog

Here’s a fantastic little case study of our Let’s Play trend in action (see Digital Trend #6).

#58

New Ads for New Era | Blog

This week, two of the world’s biggest digital players started unveiling new ad units and approaches designed for how we use digital tools right now.

#59

Abbvie: How to Create Superhero Brands in Healthcare | Blog

Ryan Quigley, Vice President, Immunology, Global Marketing, and Bruce Henderson, Chief Creative Officer at Jack Morton Worldwide, took the stage at Cannes to talk about ways to build brands through brand experience.

#60

Verizon Wants to Connect You To Your Doctor | Blog

With Google, Apple and a slew of other tech companies looking to participate in the health space, Verizon is jumping aboard with their new telemedicine platform “Verizon Virtual Visits”.