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#181

How Many Things Are You Doing Right Now? | Blog

Matt, Mike and I recently teamed up to build a presentation on ten of the most intriguing trends we’re following right now.

#182

Voucher ≠ Adherence Program | Blog

You’ve heard the stats.

#183

Timing Is Vital! | Blog

As Content Marketing World‘s recap of recaps passed through my LinkedIn news feed, I decided to share my own perspective on what we learned at the conference.

#184

The Next Era of Healthcare Brand Building | Blog

I had the opportunity to attend the very first Lions Health in Cannes this last weekend.

#185

Will Health Monitoring Technology Add 6 Months to Your Life? | Blog

Gartner recently predicted that by 2020, developed world life expectancy will increase by 0.5 years due to widespread adoption of wireless health monitoring technology.

#186

Mythical Digital | Blog

Is digital healthcare being strong-armed by myths?

#187

Out From Behind The Counter | Blog

The field of modern medicine has been described as a “medical conveyor belt,” with many moving pieces and parts that help manage the hand off that occurs from patient to patient.

#188

Will Wearables Follow the Path of Tablets? | Blog

I’ve written before on my growing skepticism for the future of wearable devices.

#189

Tide - Or Healthcare - At The Push Of A Button | Blog

The hype around the Amazon Dash this week has already proclaimed its push-button ordering to be the height of modern convenience and the first big fiasco of the internet of things.

#190

Real Community Collaboration at Genentech | Blog

Ed Lang, Director of Product Public Relations, gave Digital Pharma West a peek into some of the digital experimentation happening at Genentech.

#191

What's Hot In Technology: 8/21 | Blog

From Mark Cuban’s latest investments, to a pocket-sized emergency room, the latest and greatest in technology.

#192

Google vs. | Blog

Want to live forever?

#193

Google Aims To Find What Health Looks Like | Blog

In an effort to identify diseases earlier, Google is looking to identify the true definition of what it means to be in good health by using data, their enormous computing resources and an all-star research team led by Dr.

#194

Your Wallet Just Became Thinner | Blog

When I watched the Apple Keynote last week, it wasn’t the highly media-hyped Apple Watch, but the Apple Pay feature, that caught my attention.

#195

Steal-Worthy Ideas For Better Healthcare Marketing | Blog

I was chatting with Jeff Giermek about innovation today.

#196

Going Beyond The Screens | Blog

Last year, one of the most recognizable and notable trends we uncovered was that people from all across the globe were becoming multi-screen users, physicians included.

#197

The Women's Perspective is Key for Successful Healthcare Branding | Blog

A recent AdWeek article stresses the importance of considering a woman’s point-of-view when creating healthcare-focused ads, since they’re the key decision makers when it comes to health- related issues (94% of the time, according to GreyHealth Group).

#198

The #1 Thing We Do Online? | Blog

Social media is now the #1 thing we do online.

#199

How A Brand Created the World's Largest Public Hygiene Campaign | Blog

Samir Singh, global brand vice president at Unilever, asked that if we pass his story on, we start by showing this incredible video.

#200

Walmart Adding Primary Care Clinics To Select Stores | Blog

The neighborhood drug store is evolving to offer a lot more than flu shots, but it’s not just the corner market who is betting on healthcare convenience.

#201

Disappearing Technology | Blog

Disappearing Technology is a trend that, if done well, you won’t even notice.

#202

The Great Generational Divide | Blog

The 2015 Makovsky survey “Pulse of Online Health,” reveals willingness amongst Americans to share health data and leverage new technology in order to better their own health.

#203

Healthcare Delivery Testing Starts with Dog Treats and Balloons | Blog

Google’s Project Wing, which aims to deliver goods via self-flying vehicles, has been two years in the making.

#204

900% Jump In Electronic Prescribing | Blog

Let’s just start with the big number: the percent of physicians e-prescribing through an EHR increased from 7% in 2008 to 70% in 2014 (representing ~60% of all new and renewal prescription volume).

#205

What We're Reading | Blog

Inspiration can come from anywhere.

#206

Teach-back: How A Group of Nurse Educators is Getting Through | Blog

“Tell me what you heard”.

#207

So, a Patient Walks into a Bar… | Blog

You’ve heard of the genius bar concept.

#208

A Step Toward Affordable Drugs | Blog

For a while now activists have been on Pharmaceutical companies to stop gouging prices.

#209

Dyslexia Simulation Fuels Empathy | Blog

You’ve probably heard of dyslexia, and you might even know someone who experiences it, but if you’re a non-dyslexic, can you imagine the way they process the world?

#210

I Would Literally Pay You To Stop Smoking | Blog

Pfizer and the American Lung Association have teamed up to create a sort of Kickstarter for kicking the habit.