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The Week That Was: You’ve GOAT to be kidding me | Blog
To better understand the trend, we explore one of the biggest players in digital health – Apple.
The Week That Was: 2019 Edition | Blog
We’ve broken down some of the biggest healthcare stories of 2019.
Emerging Tech Poised to Impact Chronic Disease Management | Blog
Tech startup Movano developing next-gen smartwatch to effortlessly track glucose levels.
Hey Siri, What’s New in Voice Search? | Blog
Digital assistants are increasingly finding their way into most homes and as a result, voice searches are changing the way brands think of SEO.
Non-adherence and Nudges | Blog
In recent years, countless life science leaders have been exploring ways to harness the power of behavioral science to combat the looming threat of healthcare’s biggest challenges.
Infographic: Food Allergy Awareness Week (May 11-17) | Blog
The prevalence of these life threatening conditions is increasing and medical scientists can’t seem to figure out why.
30% of Sales Reps Aren't Using Their Digital Sales Aids | Blog
InTouch recently published a report on digital sales aid usage based on their 12-month tracking study that measured how often sales reps were using them and how valuable the content was to HCPs.
The Digital Divide | Blog
Nearly 5 million families in the U.S still do not have access to high-speed internet.
Physicians Feel Unprepared for End-of-Life Care Conversations | Blog
A recent survey from the John A.
Using Data to Track Addiction | Blog
Sharing data has been a sensitive subject in healthcare, but with companies and consumers becoming more willing to share data has drastically changed the way that we operate on a daily basis.
Google Will Know About Your Condition Before Your Doctor | Blog
Think you have health condition?
Public Opinion on Pharma Improves | Blog
It’s difficult to imagine, with the current news around drug prices and the generally negative opinion on DTC advertising, that the reputation of Pharma might actually be getting better but it turns out it is.
Investment in technology is imperative for providers who want to keep up with the changing healthcare reimbursement landscape.
Stressed About Your Diet? | Blog
For those of us squarely in the mid-latitudes of the northern hemisphere, fall is upon us, and that means more than PSLs to our Innovation team—trendspotting season is well underway.
In Return for Your Foodstagrams, Your Blood, and Your DNA, Nestlé Offering Smoothies | Blog
Nestlé, the brand you might associate first with such decadent confections as Crunch bars, Laffy Taffy, and Toll House cookies, has made a decided turn toward the healthful.
Pharma, We (Still) Have A (Communication) Problem | Blog
In 2014, 76% of patients surveyed stated their interested in pharma companies providing services that complement their products.
Facebook: New functionality and policies for pharma | Blog
Live From Lions Health: Facebook announced key new ways its serving the pharma industry, including new services and policy exemptions.
Patient Experience At All the New Points of Care | Blog
“The doctor will see you now” has traditionally been followed by a walk down an antiseptic-smelling hallway, with a quick stop at the scale on your way to the paper gown.
Climate Change Might Hurt Your Own Health. | Blog
Americans may be the least aware of any population worldwide of the health effects of global warming, according to a study in Current Environmental Health Reports.
From Do The Right Thing To Do The Easy Thing | Blog
Live from Cannes Lions Health: The history of healthcare communications is full of directives about what we should do or even have to do.
The Ultimate Creative Act | Blog
Live from Cannes Lions Health: The first day of Cannes Lions kicked off with a quote from the famous Bill Bernbach: “All of us who professionally use the mass media are the shapers of society.
Inclusive Design is Changing How We Develop Medical and Therapeutic Devices | Blog
Nobody wants their doctor to say, “you’re losing your hearing,” but for the 48 million Americans suffering from hearing loss, most dread the idea of the clunky, uncomfortable hearing aids of yester-year.
Solve Big Problems with Conventional Thinking, Said No One at eyeforpharma | Blog
Live from eyeforpharma Philadelphia 2019— why pharma needs to defy conventions in problem solving in order to drive change and impact.
Required List Price Disclosures on TV Pushes Pharma Further Into Digital | Blog
A recent proposal by the U.S.
Roche’s “Floodlight” a Multiple Sclerosis Game Changer | Blog
Pharmaceutical giant Roche’s new app for people with multiple sclerosis (MS) revolutionizes how doctors care for patients with the disease.
Four [MORE] Bold New Inventions Seen At Lions Health | Blog
Live From Lions Health: A bracelet that changed the way families think about vaccines, a playroom for kids that’s a workout for parents, a nutrition-Rx from a railroad, and AI that’s prompting better in-train-station nutrition for busy commuters.
Who's Getting Pharma Apps Right? | Blog
Why is it that pharma apps don’t get the same downloads and usage as apps from other industries?
It's the Little Cheats That Derail Us | Blog
When it comes to food, our stomachs may know very well when they’re full, but the brain has veto power.
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