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Lyft Offering (Some) Free Rides to the Hospital | Blog
Nonprofit hospital system Partners HealthCare has unveiled a joint venture with Circulation, an on-demand rideshare service, through which Medicare patients receive free rides to their doctor’s offices in non-emergencies.
Fake Pharma Ad Helps Launch Music Album | Blog
As with any new pharma launch, much planning goes into messaging, target market, channel optimization, and several additional pieces to the process.
Thoughts on Value-Based Arrangements from Industry Leaders | Blog
Lilly & Harvard Pilgrim Healthcare's CEOs shared their thoughts on value-based arrangements between pharma and payers
New AMA Numbers Suggest that Practice Ownership is Not the Preference for Next Generation Physicians | Blog
The American Medical Association (AMA) released new numbers from a study that revealed that doctors that had an ownership stake in their practice no longer make up the majority of the nation’s patient care physicians.
Takeda: #FlyWithIBD | Blog
After a recent unpleasant transcontinental flight due to IBD, a Takeda employee was left with one question, “How can the company I work for help people flying with IBD have a more comfortable flight experience?”
Benefits of the Pill Plus Model | Blog
I went to the movies the other day and I was greeted at the ticket counter to discover that I had my own assigned seat.
The Global Communications Expectation | Blog
Sukh Chugh, Director of Research and Development Informatics Services (RDIS) at Allergan, stepped up to the Digital Pharma West podium to talk about managing global teams as one of the last talks of the day.
DPE15: Merck Workshop Uncovers Innovation Opportunities | Blog
Fabrizio Caranci, Director of Channel Innovation at Merck, started out with this super fact from John Chambers, CEO at Cisco: by 2020 over 30 billion objects will wirelessly be connected to the internet.
Eli Lilly to Open New Innovation Center | Blog
Eli Lilly plans to open a drug delivery and innovation center in Kendall Square, Massachusetts.
The Growing Shift: Going Beyond Traditional Visits | Blog
As the expectations of our modern patient (both young and old) continue to change, the market is being forced to make adaptations.
Wearable Devices Enter Clinical Trials | Blog
Huntington’s disease is a rare, fatal neurodegenerative disease that is desperate for treatment options and doctors are doing their best to help improve the quality of life for the more than 30,000 people living with the disease and over 200,000 at-risk of inheriting it.
(Yet Another) Hospital's Innovation Success Story | Blog
More and more we’re seeing hospitals champion innovation within their own walls.
mHealth Devices Cannot Drive Behavior Change Alone | Blog
Last month, The Journal of the American Heart Association published the results of a mHealth intervention study.
Betting on the Pharmacy | Blog
The transformation of the neighborhood pharmacy into an increasingly important and potent point of care has been written about extensively over the past few years.
Access for All | Blog
The National Federation for the Blind has filed a lawsuit against the US Department of Health and Human Services’ sub-agency, the Centers for Medicare and Medicaid Services (CMS), which is the largest single payor for health care in the United States.
The Patient has Left the Building…Telemedicine Overtakes the Traditional Doctor Visit | Blog
In recent years, several of the traditional attributes of our modern healthcare system have been challenged.
As Summer Comes to an End, Buying Local Produce Doesn't Have to as Well | Blog
The recent uptick in awareness of nourishing our bodies with fruits and vegetables has been accompanied by an increase in awareness of where these fruits and vegetables are coming from.
Wellness in the Workplace Turns to Genomic Testing | Blog
With healthcare expenses always seemingly on the rise, if you had the opportunity to reduce healthcare costs in your company by $1,464 annually per employee would you?
Google is Your Doctor's Best Friend in a Pinch | Blog
The next time you see your busy doctor scratching her head in the office, there’s a good chance you might catch her consulting a colleague: Dr.
Together in HF - New Social Patient Community by Novartis | Blog
As patient centricity continues to become more of a focus for pharmaceutical companies and their brands, Novartis recently launched a dedicated social network for heart failure patients and caregivers called Together in HF.
Virtual Humans = Better Outcomes | Blog
Health and wellness conversations are challenging on all fronts.
mHealth for seniors - sooner than you think | Blog
In almost every region around the world, you can find some version of “The mHealth Report.”
Digital Medicine and MedTech Showcase: Is the Market Prepared for Digital Therapeutics? | Blog
Is the market prepared for DTx?
Olympic Gold, Pricing Pressure & Alzheimer Treatments | Blog
Spent last week watching Shaun White win his third gold medal?
Are Customizable Applets The Future of Digital Medicine? | Blog
Domino’s has a history of leveraging digital technology to make pizza more exciting.
New Study Confirms Shared Decision Impacts Both Outcomes and Satisfaction | Blog
Last week at the 2017 Annual Meeting of the American Academy of Orthopaedic Surgeons (AAOS), the results of a recent prospective studyshed new light on the importance of shared decision making in elective surgeries.
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