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How payers and manufacturers can find common ground in rare diseases | Perspectives
Health insurers have raised challenging questions about how drugs for rare diseases are defined, regulated, and priced in the U.S. market.
Congratulations to finalists for 2017 PM360 Trailblazer Awards | In The Media
Congratulations to The Navicor Group and inVentiv Health Managed Markets team for being finalists for the 2017 PM360 Trailblazer Awards.
The Best Of Cannes Lions Health | Blog
Live from Cannes Lions Health: This year, we learned one thing for sure: health is everyone’s business.
Burnout: A Public Health Crisis | Blog
Today, doctors are feeling more pressured than ever to keep up with the growing demands of their career, and it’s taking a toll on their mental health.
Leveraging Health Science to Market Consumer Packaged Goods (CPG) | Blog
Today, consumers are empowered to consider all of the information and varieties surrounding brands and their products.
Top 10 Posts of 2017 | Blog
Join us in celebrating our best ofs, tops and faves in this list of the top 10 posts of 2017.
4 Pathways to Action on Increasing Field Force Effectiveness | Blog
Live from eyeforpharma Philadelphia 2019— a look at "Field Force Effectiveness in a “Many-to-Many” World".
Why Innovation and Marketing Need to Happen in Tandem | Blog
In a new Harvard Business Review article, brand positioning expert Denise Lee Yohn distills some of the most useful marketing points gleaned from her 25 years of marketing leadership.
Apps to Push Prescription Drugs Over the Counter | Blog
In the first half of this new year, the United States FDA will incentivize many pharmaceutical brands to make their biggest prescription drugs available over the counter.
The Launch of a Non-Traditional Unbranded Multi-Channel Campaign in Pharma | Blog
What comes to mind when you think of a successful unbranded disease awareness campaign?
Orphan Drugs More Promising than Ever | Blog
The growing appeal of orphan drugs to manufacturers isn’t a groundbreaking story, but a new report identifies some head-spinning facts behind the focal shift from blockbuster to rare-disease drugs.
Psychiatric Trials Supercharged by Otsuka’s Science 37 Collab | Blog
Holistic healthcare brand Otsuka Pharmaceutical has announced a promising partnership with Science 37, the trailblazing startup out of MIT that’s transforming clinical trials for everyone.
Empowering patients to focus on their care, not their claims | Blog
In today’s day and age, health insurance has become even more challenging to navigate.
Our Virtual Reality | Perspectives
Virtual collaboration isn’t the future of work – it's the wave of the present
We are on MM&M Top 100 Healthcare Agencies list | In The Media
Syneos Health Communications is yet again recognized among Medical, Marketing & Media’s Top 100 Healthcare Agencies list.
The Syneos Health Podcast: A Decade of Dealmakers' Intentions | In The Media
Neel Patel, Managing Director and Sachin Purwar, Director at Syneos Health Consulting discuss the last ten years of dealmaking and take a look forward based on the results of our 10th annual Dealmakers' Intentions Study.
inVentiv Health Communications Agencies Named to MM&M's Top 100 Healthcare Agencies List | In The Media
inVentiv Health Communications ad agencies GSW, PALIO and Navicor and the PR Group have been named to Medical Marketing & Media's Top 100 Healthcare Agencies list.
The Poseidon Smart Mirror is the New Health and Wellness Hub at Home | Blog
Debuting at CES 2020, the AR-based smart mirror leverages immersive technology that connects with personal care devices, apps and professionals to help consumers make smart choices about their health – all from the convenience of their home.
Fresh Stats—Pharma/Healthcare Digital Ad Spend | Blog
eMarketer’s latest numbers on Pharma’s digital ad spend are in, and the word of the day is growth.
Sideways Opportunities: An EFP ’18 Fireside Chat with A. | Blog
Live from EFP ‘18: Among the countless presentations and panels at EFP Philly this year, I had a clear favorite—A.
New Hospital Collaboration Aims to Manufacture Generic Drugs To Reduce Pricing | Blog
Over the past several years, we have all grown accustomed to the drug-pricing-war headlines.
Uber’s Unintended Influence: A 7 percent Reduction in Ambulance Usage | Blog
“It’s not life threatening, but I can’t drive…Call an Uber.”
The Cancer Support Community - A Patient Driven Network Of Cancer Support | Blog
Supporting people living with cancer is a top priority for any organization and individual working in the cancer space.
In2Summit Conference: All The Highlights | Blog
Last week a few team members from InVentiv were attendees at the In2Summit Conference held at the Ham Yard Hotel near Piccadilly.
What's Hot In Technology: 8/21 | Blog
From Mark Cuban’s latest investments, to a pocket-sized emergency room, the latest and greatest in technology.
DPE15: Treato Shares Social Listening Impact | Blog
Consumers have access to more healthcare information and resources and more financial responsibility for their health than ever before.
The Disappearing Data Stream | Blog
Whether you know it or not, our data is being used and implemented into decisions that will improve our everyday lives—from traffic monitoring to population health.
Thank You For Engaging. | Blog
Unless you’ve been living under a rock for the past year, chances are you’ve heard LOTS of talk about ad-blockers.
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