Spherico harnesses the experience of managed markets professionals and integrates that expertise with the power of our core agency capabilities. It’s a seamless marriage of strategic insight and creative talent that gives our clients a significant competitive advantage.

We understand the complexities of the managed markets world and how it is evolving. We know that successful market-access marketing goes beyond talking to large commercial payers and includes communicating to a variety of other key audiences, such as organized providers.

We have purpose-built our team to address these complexities. Our market-access content experts have spent their careers in the managed markets space and bring invaluable industry expertise to our creative executions. The rest of our agency team is focused on managed markets day in and day out — from our account team to our copywriters to our art directors — it’s what we do and who we are. And though we are proudly independent, we are powered by Syneos Health, meaning we and our clients benefit from additional value and access capabilities when they are needed.

It's all designed to provide our clients with a clear view of what’s happening in market access now—and what’s on the horizon—so they can build brand value in a rapidly changing world.

CAPABILITIES

  • Value Proposition Development
  • FDAMA 114 HCEI messages
  • Strategic Launch Planning
  • Managed Markets Branding
  • Training Initiatives
  • Value Access Decision Models™
  • Research and Analytics
  • Unbranded Leadership Initiatives
  • Access and Reimbursement Programs
  • Unbranded and Branded Campaigns


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Locations

Saratoga Springs

268 Broadway
Suite 201

Saratoga Springs, NY 12866

(518) 226-4180

New York City

200 Vesey Street

New York, NY 10281

(212) 229-8400

Leadership

Katherine Seay, Managing Director

katherine.seay@syneoshealth.com