This article from FiercePharma talks about the release of 2019 Health Trend Ten eBook by Syneos Health, which outlines critical shifts impacting drug development and commercialization.
Read ArticleeBook Provides Biopharma Decision Makers With What’s-Next Insights to Navigate Challenges and Capitalize on the Opportunities Ahead
Read ArticleThe first of the two episodes on the 2019 Health Trend Ten discusses key commercial trends that will impact the healthcare industry going into 2019.
ListenMedia February 6, 2019
Why is healthcare one of the top industries seeing the greatest profit in artificial intelligence? Beyond its obvious benefit to drug discovery, what are the aspects of AI that are particularly useful to sales and marketing?
Media January 31, 2019
Leigh Householder, EVP/ Managing Director of Insights and Innovation at Syneos Health writes about the shift towards more personalised labels with the most impact on the right patient - taken from SyneosHealth 2019 Health Trend Ten.
Media January 31, 2019
Nicky Walsby, MD UK PR at Syneos Health Communications talks about the opportunities digital brings for more patient-centric communications.
Media January 31, 2019
Thunicia Moodley, Senior Engagement Manager, Syneos Health Consulting discusses key 2019 trends for pharma launches in this PMLiVE article.
Media January 18, 2019
This PMLiVE article focuses on four broad areas that pharma should consider to prepare best for launch.
Media January 18, 2019
In this PM360 article, Julian Suchman, Digital Strategist at Syneos Health, talks about why Facebook remains an effective channel for pharma marketers in 2019.
Media January 11, 2019
Duncan Arbour, SVP Innovation and Alex Brock, Head of Digital, both at Syneos Health Communications Europe, together with Skye Hodson, Engagement Manager, Syneos Health Consulting share some insights on where digital health technology is heading.
Media January 11, 2019
Syneos Health examines some of the key trends shaping industry launches in 2019 and beyond.
Media January 8, 2019
Access to an increasing amount of information is catalyzing research, while also lending to higher levels of professional burnout on behalf of health care professionals, says company executive.
Media January 7, 2019
In this eyeforpharma article, David Thompson, SVP, Real World and Late Phase, at Syneos Health, says that pragmatic clinical trials (PCTs) will be a growth area in 2019.
Media January 7, 2019
Duncan Arbour, SVP Innovation, Syneos Health Communications Europe, spoke with PharmaPhorum about the Syneos Health Trends Ten report.
Media January 3, 2019
Dana Davis, strategist in the Reputation & Risk Management Practice at Syneos Health, talks about why pharmaceutical companies have not been targets of activist campaigns on social issues and lays out steps to prepare for activist campaigns.
Media January 3, 2019
This FiercePharma article talks about a survey of primary care physicians by GSW, a Syneos Health company and the Harris Poll that revealed 76% of doctors prefer simple language in advertising.
Media December 20, 2018
In 2018, pharma-advocacy partnerships made headlines for their incredible work but also caught heat over payments. FiercePharma recaps, pulling insights from a Syneos Health Communications blog post by advocacy specialist Keri McDonough.
Media December 17, 2018
It’s just one word. But it carries the weight of over 43 million people, about a quarter which spends 41 hours or more per week providing care for loved ones with medical conditions.
Media December 17, 2018
Med Ad News interviewed Sonja Foster-Storch, President of GSW North America and fellow 2018 Manny Award winners for the Healthcare Agency Roundtable highlighted in their December issue.
Media December 14, 2018
Syneos Health conducted research to better understand the burdens created for caregivers and identify specific information on resource gaps that could proactively be addressed by healthcare companies.
Media December 6, 2018
Leigh Householder, EVP / Managing Director of Insights and Innovation at Syneos Health, writes about the uptake of diagnostic tools in this PMLiVE article.
Media November 28, 2018
eBook Provides Biopharma Decision Makers With What’s-Next Insights to Navigate Challenges and Capitalize on the Opportunities Ahead
Media November 27, 2018
This episode of the 2019 Health Trend Ten discusses key clinical trends that will impact the healthcare industry going into 2019.
Media November 27, 2018
The first of the two episodes on the 2019 Health Trend Ten discusses key commercial trends that will impact the healthcare industry going into 2019.
Media November 27, 2018
This article from FiercePharma talks about the release of 2019 Health Trend Ten eBook by Syneos Health, which outlines critical shifts impacting drug development and commercialization.
Media November 9, 2018
This PMLiVE article examines the complexities of human behaviour and what it means for developing behavioural change programmes.
Media October 31, 2018
In our increasingly digital world, it was only a matter of time before search and social marketing would start to take on an important role in clinical trial patient recruitment.
Media October 26, 2018
Meredith Meilinger, VP of Operations at Cadent Medical Communications, a Syneos Health™ company writes about speaker bureaus in this PM360 article.
Media October 25, 2018
Marie Emms, Rowena Kam, and Michael Pearlman of Syneos Health discuss how social media can be used by patients with rare diseases and by those who recruit for rare disease clinical trials.
Media October 22, 2018
This PMLiVE article delves into why collaboration is the best way forward for pharma.
Media October 19, 2018
In autumn last year, we started researching our research paper Artificial Intelligence for Authentic Engagement, informed by a survey of over 1,000 patients and caregivers across the EU and United States. Read more in this PMLiVE article.
Media October 18, 2018
Our Digital & Social Strategy team was at Digital Pharma East. MM&M covers the presentation that highlighted our latest research as outlined in report, Content That Clicks: Effective Social Marketing for Clinical Trial Recruitment.
Media October 17, 2018
Syneos Health Communications, the network of advertising, public relations and medical communications agencies within Syneos Health(TM) (NASDAQ:SYNH), today announced new digital capabilities and talent.
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