Changing the Way People Think About Physical Therapy
Share
San Francisco, CA– Telerehabilitation? Yeah, that’s not something I just made up and added to Wikipedia this morning. In fact, it’s a new way of leveraging technology in order to help patients recovering from impairments and health-related ailments.
A company called Virtualware is using the power of Leap Motion technology to help people recover from strokes and Parkinson’s Disease. Through using these telerehabilitation techniques they can take existing affordable technology and create more engaging experiences for people of all ages remotely.
“One of the most interesting things that became evident when people first started using VirtualRehab Hands is the real demand for such solutions from the actual patients,” he continued. “People who suffer from neurological disorders and diseases are really motivated to get better, and are looking for new ways to do so, no matter what age they are.
Virtualware has longterm plans to add more therapeutic games for a variety of different neurological and physical disorders. Each of the games will be based on work with neuorologists and physical and occupational therapists to ensure the best possible outcomes and value for patients. They have also discussed expanding their work to help support children with early development problems.
About the Author:
As Managing Director of Innovation and Insights for Syneos Health Communications, Leigh is responsible for building and scaling a global team of healthcare experts who together help life science leaders better understand the complex lives, influences and expectations of their customers. Specifically, they uncover actionable insights that fuel empathy and creativity; lead co-creation events that let marketers learn from peers, trends, and new possibilities; and help clients identify the most valuable and useful new customer experiences to create.
Leigh has worked with Fortune 1000 companies to craft their digital, mobile, social and CRM strategies for nearly 20 years.She’s worked for category-leading agencies in retail, public affairs, B2B technology, and higher education. Prior to moving to Syneos Health Communications, she held several leadership roles at our largest agency, GSW. There, she founded an innovation practice fueled by the zeitgeist and spearheaded digital and innovation thinking across the business.
Leigh has taken a special interest in complex healthcare products that can change lives in meaningful ways. She was recently a strategic lead on the 3rd largest launch in pharmaceutical history: Tecfidera. Before that she had keys roles with Eli Lilly Oncology, Abbott Nutrition, Amgen Cardiovascular, and Eli Lilly Diabetes.
A critical part of Leigh’s work is trends and new ideas. Every year, she convenes a group of trend watchers from across our global network to identify the shifts most critical to healthcare marketers. This year, she led over 250 experts to experts to focus on the most important changes in the commercial, consumer, marketing, digital and healthcare landscapes. (See reports at trends.health)
Leigh is a sought-after writer and speaker. Recognized as one of the most inspiring people in the pharmaceutical industry by PharmaVoice and Top 10 Innovation Catalysts of 2017 by MM&M, Leigh also was recognized as a Rising Star by the Healthcare Businesswomen's Association (HBA) for her overt passion, industry thought leadership and significant contributions in new business, strategy and mentoring.
