Search Results

Your search matched 424 results

#1

DPE15: Pharma Is On Instagram | Blog

Doug Weinbrenner, Senior Director of Social Media at inTouch Solutions and Rebeca Bechily, Group Marketing Manager at Baxalta, teamed up to share why they took their hemophilia program to instagram.

#2

Pharmacies Want Patient Input | Blog

One shift we’ve been tracking is the pharmacy’s changing role.

#3

Zappos and ZDogg reimagine primary care in Vegas | Blog

Tony Hsieh makes no small plans.

#4

Three Fascinating Things About Humans | Blog

To help people make the best decisions about their health, you have to know a lot about them.

#5

5 Non-Healthcare Innovations at CES That Are Perfect For Healthcare | Blog

When you wander the vast exhibit halls at CES 2015, it feels like you’ve been transported into some future Grand Bazaar of Istanbul, circa 2050.

#6

Is Pharma More Innovative Than Ever? | Blog

Last year it looked like pharmaceutical companies might be left behind in the wave of innovation changing healthcare experience.

#7

HxP Picks: Best campaigns outside of pharma | Blog

Last week, we got to take part in a workshop inspired by clues from the zeitgeist.

#8

New Clues: The Isolated Healthcare Professional | Blog

I wonder how many students in medical school today are really excited about their future careers?

#9

Abbvie: How to Create Superhero Brands in Healthcare | Blog

Ryan Quigley, Vice President, Immunology, Global Marketing, and Bruce Henderson, Chief Creative Officer at Jack Morton Worldwide, took the stage at Cannes to talk about ways to build brands through brand experience.

#10

2014 Digital Trends: Exclusive iBook | Blog

This is it!

#11

The Stethoscope Gets a Makeover | Blog

It’s hard to believe that with all of the breakthrough advances in healthcare over the years, the stethoscope, one of the most essential medical tools, has remained unchanged for 200 years.

#12

3 Big Ideas for Patient Support from AstraZeneca | Blog

Healthcare truths are personal and can be really challenging to uncover.

#13

From Instinct to Evidence | Blog

I had the pleasure of joining Patrick Richard on the #efpphilly stage today to talk about a new path for innovation in pharmaceutical marketing.

#14

Creating a Culture of Measurement | Blog

David Lennon, VP & Franchise Head for US Oncology at Novartis, showed the #efpphilly crowd where we’re at as an industry with technology and data and where our opportunities lie for greater collaboration.

#15

The future of lifesaving wearables | Blog

As wearable technology continues as one of the fastest growing categories on the market, new inventions will likely be developing and introduced in 2016.

#16

Cancer's Greatest Vulnerability is Knowledge | Blog

Matt Anthony from Y&R has had an incredible career; one that earned him a spot on the Cannes stage.

#17

Identifying HCPs by Name at Your Website | Blog

David Reim, Chief Product Officer at DMD, started his #efpphilly talk with the big question: why are sales reps still the gold standard of physician engagement?

#18

Pfizer: Patients First | Blog

Andy Schmeltz, Senior Vice President of Patient & Health Impact at Pfizer Innovative Health took to the #efpphilly stage to share how his team is doubling down on its commitment to put patients first.

#19

Do You Ever Feel Like You're In This Alone? | Blog

Being alone is an increasingly important dynamic in healthcare.

#20

Pfizer's Innovation Lead on Changing Culture | Blog

Daniel Seewald is the Director of Worldwide Innovation at Pfizer.

#21

Social Media + Measurable KPI's | Blog

It’s a ghost!

#22

The Justice League takes over the cancer ward | Blog

If you’ve ever visited a cancer ward in a big hospital, you probably remember that instant visceral reaction you had to the surroundings.

#23

Watson Health and Cognitive Computing Design | Blog

Every 73 days the amount of patient data doubles.

#24

Novartis' New Strategy | Blog

Last year’s bet on Google’s passive glucose-sensing contact lens was an important one for the appetite for risk and innovation at Novartis.

#25

Verywell.com | Blog

This week About.com launched a new standalone media property, Verywell, that brings the company into the consumer health space.

#26

Highlights: 3 new reports on healthcare marketing | Blog

If you’re like us, the bottom of your inbox is usually cluttered with emails you really mean to get back to, including lots of newsletters and alerts full of great research and insight.

#27

New Ads for New Era | Blog

This week, two of the world’s biggest digital players started unveiling new ad units and approaches designed for how we use digital tools right now.

#28

You Have 99 Seconds. | Blog

Let’s start with the biggest number: 10 minutes.

#29

Trend: A new role for artifacts in marketing | Blog

I borrowed this little gem from the bulletin board in my office.

#30

Pharmacists: The new heros of chronic care | Blog

For years, the goal of investing in better, more desirable pharmacies seemed to be in making them smaller.