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This is it!
It takes a lot of bravery to be honest about health and healthcare.
The Innovation Gap | Blog
Paul Simms, Chairman of eyeforpharma kicked off his annual conference with a call to arms: We have an innovation gap.
Earlier this summer, I had a great conversation with Matt Cash, an ambitious innovator who has designed everything from better sales tools to more addictive sports fantasy games.
Fifteen Minutes of Fame? | Blog
In 2014, we saw the rise of medical kiosks among large-scale drug stores such as Walgreens and CVS.
If there’s one person almost everyone in pharmaceutical marketing has met, it’s David Rose.
Keep Calm and Kaizen On | Blog
Kaizen is the Japanese practice of continuous improvement.
For years, the goal of investing in better, more desirable pharmacies seemed to be in making them smaller.
Gaming is making its presence known in the healthcare industry, particularly in the field of surgical education.
Novartis' New Strategy | Blog
Last year’s bet on Google’s passive glucose-sensing contact lens was an important one for the appetite for risk and innovation at Novartis.
10 Cloverfield Lane is one of the movies featured on both Delta and Virgin Atlantic this month – so no surprise that so many Cannes attendees were primed and ready to hear this morning’s McCann Health presentation with Dan Trachtenberg, the film’s director.
Who is your gynecologist?
Being a patient – it’s a job no one wants and almost no one is prepared for.
When you wander the vast exhibit halls at CES 2015, it feels like you’ve been transported into some future Grand Bazaar of Istanbul, circa 2050.
Here’s a fantastic little case study of our Let’s Play trend in action (see Digital Trend #6).
Thanks to our brilliant contributors, we have another collection of healthcare experiences and innovations to share.
Verywell.com | Blog
This week About.com launched a new standalone media property, Verywell, that brings the company into the consumer health space.
Tony Hsieh makes no small plans.
Doctors are competitive creatures.
You Have 99 Seconds. | Blog
Let’s start with the biggest number: 10 minutes.
Monique Levy, Vice President of Research at Decision Resources Group shared a whirlwind of research and ideas about the new tensions and needs in healthcare.
From Instinct to Evidence | Blog
I had the pleasure of joining Patrick Richard on the #efpphilly stage today to talk about a new path for innovation in pharmaceutical marketing.
New Ads for New Era | Blog
This week, two of the world’s biggest digital players started unveiling new ad units and approaches designed for how we use digital tools right now.
10 Apps For Caregivers | Blog
Many of us are faced with the daunting task of caring for our loved ones.
Every 73 days the amount of patient data doubles.
Being alone is an increasingly important dynamic in healthcare.
Think you have health condition?
In a recent study of over 2400 nurses, Wolters Kluwer found that 83% of professional nurses own a smartphone and two-thirds use mobile devices for professional purposes at work.
With every type of tracking device under the sun at our disposal, the real question has become, what are we to do with this agglomeration of endless data?
We were talking this weekend about what it would be like if every product had to list its risk information the way pharmaceuticals do.