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Healthcare truths are personal and can be really challenging to uncover.
Chantal Kolber, Director of Digital Sales and Strategy at Wolters Kluwer, said that pharmaceutical brands are the original content marketers.
Live From Lions Health: What do you do when someone you know gets breast cancer?
It takes a lot of bravery to be honest about health and healthcare.
More and more of us are caring for a loved one with a serious health issue.
New Ads for New Era | Blog
This week, two of the world’s biggest digital players started unveiling new ad units and approaches designed for how we use digital tools right now.
This is the simplest research project you’ll read about all week.
Monique Levy, Vice President of Research at Decision Resources Group shared a whirlwind of research and ideas about the new tensions and needs in healthcare.
As wearable technology continues as one of the fastest growing categories on the market, new inventions will likely be developing and introduced in 2016.
Gartner recently predicted that by 2020, developed world life expectancy will increase by 0.5 years due to widespread adoption of wireless health monitoring technology.
Looking back over my notes on CES, I realized there was a common thread to some of the talks that weren’t really focused in this particular direction.
Earlier this summer, I had a great conversation with Matt Cash, an ambitious innovator who has designed everything from better sales tools to more addictive sports fantasy games.
Timing Is Vital! | Blog
As Content Marketing World‘s recap of recaps passed through my LinkedIn news feed, I decided to share my own perspective on what we learned at the conference.
When you wander the vast exhibit halls at CES 2015, it feels like you’ve been transported into some future Grand Bazaar of Istanbul, circa 2050.
Sukh Chugh, Director of Research and Development Informatics Services (RDIS) at Allergan, stepped up to the Digital Pharma West podium to talk about managing global teams as one of the last talks of the day.
Ogilvy recently released a report on pharma’s use of social media in 2014: Connecting the Dots.
Over the last few years, terms like patient-centric marketing and adding value beyond the pill have become immensely popular in the board rooms of pharma innovators.
Tony Hsieh makes no small plans.
For years, the goal of investing in better, more desirable pharmacies seemed to be in making them smaller.
I Hope I Get Old! | Blog
Pfizer showed people two sets of portraits: the first, smiling people in their 30s; the second, smiling people in their 70s.
Nobody gets human motivation like Dan Pink.
David Blair, Head of Health at Google, came to #efpphilly to talk about nothing less than the fusion of our digital and human lives.
MOOCs have disrupted the elite world of higher education.
Keep Calm and Kaizen On | Blog
Kaizen is the Japanese practice of continuous improvement.
Live From Lions Health: A bracelet that changed the way families think about vaccines, a playroom for kids that’s a workout for parents, a nutrition-Rx from a railroad, and AI that’s prompting better in-train-station nutrition for busy commuters.
Being a patient – it’s a job no one wants and almost no one is prepared for.
As members of the innovation team at GSW, we do a lot of ideation about patient experience.
Last week, we got to take part in a workshop inspired by clues from the zeitgeist.
If you’re like us, the bottom of your inbox is usually cluttered with emails you really mean to get back to, including lots of newsletters and alerts full of great research and insight.
Palo Alto, California —Connecting doctors and patients using technology is no easy task.