Mountain View, CA- Want to live forever? There’s an app for that.
Okay, maybe not yet, but when you throw some of the top minds in the world together in a room, the possibilities are seemingly endless.
Last year, Google announced that it was working on a new project called Calico. A project which has set out to “solve death,” and take on the aging process. Google has now officially unveiled a website to back all the chatter, but you may not want to start living like you’re immortal just yet.
According to Google sources, “Calico is a research and development company whose mission is to harness advanced technologies to increase our understanding of the biology that controls lifespan. We will use that knowledge to devise interventions that enable people to lead longer and healthier lives.”
Even with a powerhouse like Google backing it, Calico is very much a startup, getting all of their ducks in a row. Although, with a team composed of the chairman of Apple and other scientists involved in medicine, drug development, genetics, and molecular biology, the ducks may line up quickly.
A large portion of Calico’s research will go toward age-attendant conditions such as Alzheimer’s disease, heart disease, and cancer.
The new site also features a careers section, in case you have your own bright ideas on how we can answer the age-old question, how can we cure death?
Posted by: Zach Gerber
About the Author:
As Managing Director of Innovation and Insights for Syneos Health Communications, Leigh is responsible for building and scaling a global team of healthcare experts who together help life science leaders better understand the complex lives, influences and expectations of their customers. Specifically, they uncover actionable insights that fuel empathy and creativity; lead co-creation events that let marketers learn from peers, trends, and new possibilities; and help clients identify the most valuable and useful new customer experiences to create.
Leigh has worked with Fortune 1000 companies to craft their digital, mobile, social and CRM strategies for nearly 20 years.She’s worked for category-leading agencies in retail, public affairs, B2B technology, and higher education. Prior to moving to Syneos Health Communications, she held several leadership roles at our largest agency, GSW. There, she founded an innovation practice fueled by the zeitgeist and spearheaded digital and innovation thinking across the business.
Leigh has taken a special interest in complex healthcare products that can change lives in meaningful ways. She was recently a strategic lead on the 3rd largest launch in pharmaceutical history: Tecfidera. Before that she had keys roles with Eli Lilly Oncology, Abbott Nutrition, Amgen Cardiovascular, and Eli Lilly Diabetes.
A critical part of Leigh’s work is trends and new ideas. Every year, she convenes a group of trend watchers from across our global network to identify the shifts most critical to healthcare marketers. This year, she led over 250 experts to experts to focus on the most important changes in the commercial, consumer, marketing, digital and healthcare landscapes. (See reports at trends.health)
Leigh is a sought-after writer and speaker. Recognized as one of the most inspiring people in the pharmaceutical industry by PharmaVoice and Top 10 Innovation Catalysts of 2017 by MM&M, Leigh also was recognized as a Rising Star by the Healthcare Businesswomen's Association (HBA) for her overt passion, industry thought leadership and significant contributions in new business, strategy and mentoring.
