Columbus,OH– From mobile lung monitoring, to apps that bring doctors to your doorstep, the latest and greatest in technological innovation.


Uber and other ridesharing services are changing the way we get around. Not surprisingly, the success of these apps has laid a solid foundation for other areas to expand upon, one of which, is healthcare.

The new app, Pager, developed by a co-founder of Uber, appears to do just the opposite of what Uber does, but in a familiar fashion. Pager wants to keep you at home when you’re sick. Pager uses the Uber model but instead of a cab driver on the other end, it’s a doctor. These doctors are available 365 days a year and are able to bring a prescription right to your doorstep.

“Convenient access to quality healthcare when you need it is a real problem,” said Toby Hervey, Head of marketing and business development. “We’re using technology to make the house call — one of the best ways to get personal care viable again.”


Sense is a sleep monitoring device that is aiming to enlighten us on a thing we do everyday, but give very little thought to. This new product from Hello Inc., was launched via the crowdfunding site, Kickstarter, and it plans to improve the way you sleep. Sense sits on your nightstand and monitors everything that happens while you sleep to give you insight into what you can do to improve your sleep patterns. Sense monitors sleep interruptions, lighting, and even functions as a smart alarm clock that can aid in helping you wake up at the time that your body naturally is ready to.


We live in the age of taking sophisticated devices and making them smaller, more efficient, and cheaper. I mean, why go to a doctor’s office if you can bring the doctor’s office to your phone?

A new phone attachment called SandPiper turns your smartphone into a mobile lung monitor with a simple attachment. Designed to be as simple and as affordable as possible, SandPiper is able to gather all the information that a typical 100,000 dollar machine can track, all from your mobile phone and for less than $100.

SandPiper is able to track:

-lung capacity

-rate of inhalation/exhalation

-limitations in airflow

-how much air can be exhaled in 1 second

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It seems as though we have become complacent with the standard baseball cap of yesteryear. Where is the utility in wearing something if it isn’t benefiting your overall well-being or assisting in your daily tasks? SnapTrax is a bluetooth-enabled baseball cap that promises to add utility to the standard cap. SnapTrax allows you to use your voice to control your smartphone. With a microphone and speakers built into the cap, the user is able to take advantage of all the basic capabilities of their phone all from their hat.

When taking a quick look at the market of wearables as a whole, this isn’t anything revolutionary. However, the differentiation with Snaptrax is that it is completely hands-free and wireless.

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The Tokyo-based startup, Fove, has major plans for the future of head-mounted displays as well as eye-tracking.

What makes Fove any different from other head-mounted displays?

The integration of the eye-tracking technology provides Fove with interaction that the Oculus Rift and other head-mounted devices simply do not have yet. Fove’s environment allows for a deeper level of visual immersion than any other products in its field.

Fove clearly has applications for gaming environments, but where does it fit in the healthcare setting?

Patients with limited use of their hands can simulate using them through the eye-tracking abilities of the device. Fove plans to work with the rehabilitation industry in order to help those who are physically challenged or disabled communicate easily with one another.


Posted by: Zach Gerber

About the Author:

As Managing Director of Innovation and Insights for Syneos Health Communications, Leigh is responsible for building and scaling a global team of healthcare experts who together help life science leaders better understand the complex lives, influences and expectations of their customers. Specifically, they uncover actionable insights that fuel empathy and creativity; lead co-creation events that let marketers learn from peers, trends, and new possibilities; and help clients identify the most valuable and useful new customer experiences to create.

Leigh has worked with Fortune 1000 companies to craft their digital, mobile, social and CRM strategies for nearly 20 years.She’s worked for category-leading agencies in retail, public affairs, B2B technology, and higher education. Prior to moving to Syneos Health Communications, she held several leadership roles at our largest agency, GSW.  There, she founded an innovation practice fueled by the zeitgeist and spearheaded digital and innovation thinking across the business.

Leigh has taken a special interest in complex healthcare products that can change lives in meaningful ways. She was recently a strategic lead on the 3rd largest launch in pharmaceutical history: Tecfidera. Before that she had keys roles with Eli Lilly Oncology, Abbott Nutrition, Amgen Cardiovascular, and Eli Lilly Diabetes.

A critical part of Leigh’s work is trends and new ideas. Every year, she convenes a group of trend watchers from across our global network to identify the shifts most critical to healthcare marketers. This year, she led over 250 experts to experts to focus on the most important changes in the commercial, consumer, marketing, digital and healthcare landscapes. (See reports at

Leigh is a sought-after writer and speaker. Recognized as one of the most inspiring people in the pharmaceutical industry by PharmaVoice and Top 10 Innovation Catalysts of 2017 by MM&M, Leigh also was recognized  as a Rising Star by the Healthcare Businesswomen's Association (HBA) for her overt passion, industry thought leadership and significant contributions in new business, strategy and mentoring.