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eyeforpharma Barcelona 2020: Insight Driven Patient-Centricity | Blog

Interested in how life science companies are approaching patient-centricity at eyeforpharma Barcelona 2020?


eyeforpharma Barcelona 2020: Inspire New Value in Healthcare through Tech Innovation | Blog

An inside look into where tech innovation is bringing real value to healthcare and how pharma brands are keeping up with the pace.


Achieving Social Media Success: How Other Pharma Brands are Doing It | Blog

In this session of efp Barcelona 2020, two of the biggest names in pharma, MSD and Roche, shared their own unique digital experiences in hopes of teaching and inspiring others.


eyeforpharma Barcelona recap: “Create a Digitally Enabled Field Force to Meet Customer Expectation” | Blog

eyeforpharma Barcelona 2020 panel – Create a Digitally Enabled Field Force to Meet Customer Expectation – convened leaders from GSK, Roche, and Sanofi to discuss the ever-evolving role of the sales rep.


eyeforpharma Barcelona Recap: “Conduct Your Evidence Symphony” | Blog

With earbuds dangling, leaders dialed in from all over the globe to share their expertise with one another and listeners on Zoom.


eyeforpharma Barcelona Recap: “The Evolution of Patient Collaboration” | Blog

This year’s eyeforpharma Barcelona continued notwithstanding COVID-19 constraints, featuring virtual panels of experts across a range of industry fixations.