We’re so glad we ran into you at eyeforpharma Philadelphia. It’s always inspiring to be with an esteemed group of industry collaborators all working to deliver better experiences and value for patients.
We hope you had the chance to see or connect with our very own AJ Triano who talked about how the convergence of trends and dynamics is leading to disruption in the healthcare market. We’ve pulled together for you all our best thinking on 2018 trends, artificial intelligence and driving forward healthcare democracy.
If you’d like to receive a hard copy of any of our reports, please send us your mailing address by clicking here.
 Artificial Intelligence for Authentic Engagement800 patients. 200 caregivers. Their exclusive perspectives on healthcare’s evolution as they begin to confront a future with AI. READ MORE & DOWNLOAD REPORT |  2018 Trends More than 75 commercial, consumer, marketing, healthcare, and digital trends to help pharmaceutical marketers face the top disruptions changing the game in the year ahead. READ MORE & DOWNLOAD REPORT |
Our perspectives on the healthcare-AI landscape
For all the headlines about artificial intelligence, what do we actually know about how people with chronic conditions will react when presented with the prospect of their health being managed by algorithms instead of doctors, or by smartphones and sensors rather than nurses? Up until now, there’s been a missing component in healthcare’s AI conversation: the voices of patients themselves.
 AI + Patients: The Future Is Now Therapies like Embrace Watch are about far more than the hardware and sensors they’re made of - their AI-fueled backend is transforming the way HCPs and patients acquire relevant data. READ BLOG |  What Patients Really Want from AI in Healthcare What AI services patients would actually use? What do patients really want from AI in healthcare? READ ARTICLE |
 When It Comes to Artificial Intelligence in Healthcare, Patients Fear the Replacement of Doctors, Yet Are Open to AI Nurse Support READ PRESS RELEASE |  Infographic | AI's impact on patients and caregiversThis infographic highlights our new AI research. DOWNLOAD INFOGRAPHIC |
.jpg) The Syneos Health Podcast: Artificial Intelligence for Authentic Engagement Take a fascinating journey through the progression of AI and its application in healthcare LISTEN |  AI Saves Lives Flying in the face of Sarah Connor and Elon Musk’s worst fears, artificial intelligence is saving lives worldwide. READ BLOG |
 Talk Healthy to Me There’s never been a better time to talk about Voice. READ ARTICLE |  Using 46 Billion Data Points to Predict Hospital Medical Outcomes Google recently announced a new research paper they have completed. READ BLOG |
 Pharma and AI: Help doctors with AI assistants but don’t try to replace themThis FiercePharma article highlights our new AI research. READ ARTICLE |  Survey: Less than 20 percent of patients open to AI replacing physiciansCurious how patients are feeling as the use of AI healthcare becomes a reality? READ ARTICLE |
Our perspectives on how healthcare marketers can use trends
2018 brings marketing shifts in how brands are earning time, attention and loyalty. It brings new realities in accessing, giving and receiving healthcare. How will your brand keep pace? Read our perspectives on how trends can help engage more people in critical conversations about the changing possibilities of healthcare.
.jpg) Syneos Health Releases 2018 Commercial Trends Forecast The Commercial Forecast Joins a Series of Consumer, Digital, Communications and Healthcare Trends Reports that Reveals Shifts in Media and Medicine Impacting Stakeholder Engagement. READ ARTICLE |  Commercial Trends Forecast: ‘R&D is transforming into R&D&C’ The R&D playbook is evolving as the industry looks to break down the silos between clinical and commercial operations – bringing commercial voices to the earliest phases of asset development. READ ARTICLE |
 Trends that will drive 2018 Commercial Strategies Our 2018 Commercial Trends report is featured in the March 2018 edition of PharmaVoice. READ ARTICLE |  3 trends to watch in pharma advertising in 2018 Leigh Householder, Managing Director of Innovation, is featured in a STAT News article. READ ARTICLE |
