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Betting Big on Cancer.com | Blog
This month, Janssen launched Cancer.com, aiming to create an online destination for all things oncology.
Recent headlines amplify anxiety among parents, but behavioral science provides tools to short-circuit these traps.
Lilly & Harvard Pilgrim Healthcare's CEOs shared their thoughts on value-based arrangements between pharma and payers
Mary Meeker's 2017 Internet Trends presentation captured new insights into dozens of digital advancements in healthcare
From new hires to emerging partnerships, Apple's recent actions reveal increased focus on revolutionizing healthcare
Pokémon Go's first birthday marks a chance to reevaluate how Augmented Reality (AR) is evolving today and tomorrow's digital marketing
Doctors at the University of Tokyo recently leveraged Watson to help with a particularly challenging medical case.
Last week, Aetna announced that it is pioneering a unique initiative – the health insurance giant will be the first in its industry to help subsidize the cost of an Apple Watch for some of its members.
In recent years, several of the traditional attributes of our modern healthcare system have been challenged.
Today’s best health apps have come a long way from their humble beginnings as simple medication reminders and symptom trackers.
As you lie in the stiff hospital bed, you notice that it’s 3AM.
Rising drug prices have been quite a hot topic this year.
Since its birth 15 years ago, Wikipedia has repeatedly proven that its accuracy holds up well against more traditional encyclopedic sources.
HXP Staff Favorites of 2016 | Blog
2016 has been quite a year (to say the least).
Medicine Meets Minecraft | Blog
Pfizer brings both fun and learning to the hemophilia community through a Minecraft-based experience
A recent survey commissioned by Google brings out powerful insights into the YouTube habits of a key demographic for many pharma brands: Generation X.
You just never know how or where inspiration will strike.
Last week at the 2017 Annual Meeting of the American Academy of Orthopaedic Surgeons (AAOS), the results of a recent prospective studyshed new light on the importance of shared decision making in elective surgeries.
In a recent Wired article, Bakul Patel shared a glimpse into the new team he’s building within the FDA—completely focused on new developments in digital.
A recent survey by the Decision Resource Group reveals that only 34% of physicians feel that pharmaceutical websites are trustworthy.
Study results published in the American Heart Association’s journal Stroke reveal that using AiCure’s AI-powered mobile app doubled anticoagulant adherence rates for stroke survivors.
Recent Oregon Law Gives Limited Prescribing Authority to Pharmacists
Collaboration has become quite a medical buzzword in recent years as healthcare reform has rolled on, but Case Western Reserve and the Cleveland Clinic have really taken its importance to heart – so much so that they’ve placed a half billion-dollar bet on it.
Among the countless life experiences that advertisers have leveraged in their work, several topics remain taboo.
Font for Forgetful Folks | Blog
In recent weeks, a group of researchers, behavioral scientists and typographic design specialists from down under have given the world an unforgettable new tool: a new font called Sans Forgetica.
In a recent survey by Merck, 81% of physicians said that smartphone use in their offices has had a profound impact on patient visits.
AI Saves Lives | Blog
Flying in the face of Sarah Connor and Elon Musk’s worst fears, artificial intelligence is saving lives worldwide.
The World Health Organization estimates that around half of all medications aren’t taken as directed.
With worldwide buzz being created by the 2016 Olympics in Rio, it would be easy to assume that Brazil’s biggest miracle in recent memory must involve an Olympian.
MM&M recently shared a series of infographics to visualize their top healthcare trends for 2018.