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#1

Mythical Digital | Blog

Is digital healthcare being strong-armed by myths?

#2

Digital & Social Strategy | Shared-accelerator

Digital & Social Strategy

#3

Digital Therapeutics: Software as Treatments | Blog

On Friday, the Digital Pharma Innovation Day, Joel Sangerman, Chief Commercial Officer for Click Therapeutics, spoke on the topic of “Digital Therapeutics: Software As Treatments.”

#4

New Physicians Prefer the Digital Experience | Blog

According to a study by CapGemini and Quantia MD, the digital experience of healthcare is growing rapidly, especially among new physicians. 2014 is the digital tipping point where Digital Natives outnumber Digital Immigrants.

#5

SnackStat: Rock, Paper, Digital | Blog

New physicians are steadily tossing out the paper resources for digital channels.

#6

Digital Pharma East 2018: All the Highlights | Blog

The Digital & Social Strategy Team recently traveled to Philadelphia to attend the Digital Pharma East conference – the largest event focused exclusively on digital marketing for the life sciences.

#7

Digital Pharma East: Day 1 Recap | Blog

This week, the Digital & Social Strategy Team traveled to Philadelphia to attend the Digital Pharma East conference – the largest event focused exclusively on digital marketing for the life sciences.

#8

The Digital Divide | Blog

This digital divide between families with access to broadband and technology and those without, is contributing to inequality across a variety of measures.

#9

Digital Trends 2016: DPE15 Preview | Blog

Chris Iafolla and I just stepped off the big stage at Digital Pharma East.

#10

Vision 2020: The maturity of digital | Blog

I had a bit of an epiphany recently when I realized that digital communications, like many of the people who work in our field, is a Millennial and, like other Millennials, is now in its adulthood.

#11

Digital Medicine & MedTech Showcase: What Does a Clinical Trial Look Like for Digital Therapeutics? | Blog

Digital therapeutics, or DTx, are distinct from digital health products, and are driven by software programs that can be prescribed to prevent, manage, or treat a medical disorder or disease, as stated by the Digital Therapeutics Alliance.

#12

Digital Pharma East: Day 2 Recap | Blog

The Digital & Social Strategy team is back at Digital Pharma East for Day 2.

#13

Five Emerging Trends in Digital Health | Blog

Malay Gandhi, Managing Director at Rock Health came to Digital Pharma West to help us see the future through the changing investments of big digital health backers.

#14

Digital Medicine & MedTech Showcase 2019: Is This the Year of Digital Therapeutics? | Blog

At this year’s Digital Medicine & MedTech Showcase (part of Biotech Showcase), a panel of digital therapeutics (DTx) experts illuminated the status and future of their work, moderated by Syneos Health Commercial Solutions Chief Strategy Officer, Baba Shetty.

#15

Digital Medicine and MedTech Showcase: What’s Blocking the Adoption of Digital Therapeutics? | Blog

With there being so many different stakeholders, including patients, providers and payers, panelists at the 2019 Digital Medicine & MedTech Showcase pointed to a number of different adoption roadblocks—and successes.

#16

Digital Medicine and MedTech Showcase: Is the Market Prepared for Digital Therapeutics? | Blog

The answer, it seems, is neither yes nor no, and the panelists at 2019 Digital Medicine and MedTech showcase weighed in from a number of different perspectives.

#17

Pharma's New Competition: Digital Health | Blog

We’re just a few years away from digital therapies taking on traditional medicines on their own turf: clinical trials, formularies, and prescription pads.

#18

2014 Digital Trends: Exclusive iBook | Blog

This year our digital trendspotters are looking at eight trends set to change how healthcare marketers connect with people.

#19

Digital Therapeutics Grow Up | Perspectives

Digital therapeutics have been hailed as a game-changer for pharma and patients, but are they keeping up with the hype?

#20

The Syneos Health Podcast: Digital Therapeutics | Perspectives

Our team discusses the digital therapeutics landscape, the opportunities for both biopharma and tech companies, regulatory and payer hurdles, and more.

#21

2015 Digital Trends: New Report | Blog

GSW’s third report of their 4-part annual trends series: Digital Trends.

#22

August 2019: The Syneos Health Podcast: Digital Therapeutics | Newsletters

In this podcast our team discusses the digital therapeutics landscape, the opportunities for both biopharma and tech companies, regulatory and payer hurdles, and more.

#23

Has Healthcare Arrived on Digital Yet? | Blog

For the first time digital media spend numbers were made available via Kantar Media.

#24

Are Customizable Applets The Future of Digital Medicine? | Blog

Domino’s has a history of leveraging digital technology to make pizza more exciting.

#25

Fresh Stats—Pharma/Healthcare Digital Ad Spend | Blog

eMarketer’s latest numbers on Pharma’s digital ad spend are in, and the word of the day is growth.

#26

The Syneos Health Podcast: The Digital Therapeutics Alliance: A European Perspective | Perspectives

Listen to our podcast with Jessica Shull, European Lead for the Digital Therapeutics Alliance, an international non-profit trade association of industry leaders and stakeholders engaged in the evidence-driven advancement of digital therapeutics.

#27

Is healthcare fully embracing the Digital Opinion Leader (DOL)? | In The Media

Mike Collinson, Director of Digital Strategy and Madeline Rounds, Digital Consultant at inVentiv Health Medical Communications were featured in the July/August edition of Pharmaceutical Market Europe.

#28

Using Digital Technology to Address Medication Adherence | Blog

What can digital technologies help us solve?

#29

Inside the Gray Space of Digital Therapeutics | In The Media

Jennifer Kielmeyer, GSW, recaps the DTxDM conference, that brought together more than 200 senior decision-makers from digital therapeutics companies, pharma, investors, payers, and healthcare providers.

#30

October 2018: At Digital Pharma East, Social Marketing for Clinical Trial Recruitment Took Center Stage | Newsletters

Our Digital & Social Strategy team traveled to Philadelphia to attend the Digital Pharma East conference and presented original research that provides real-world patient insights into the effectiveness of digital advertising to speed clinical trial recruitment.