Syneos Health CEO Named One of the Most Inspiring Leaders in Life Sciences by PharmaVOICE
Our CEO Alistair Macdonald was named to the PharmaVOICE 100 - an annual list of the 100 most inspiring leaders in the life sciences industry.
Read ArticleOur CEO Alistair Macdonald was named to the PharmaVOICE 100 - an annual list of the 100 most inspiring leaders in the life sciences industry.
Read ArticleIntegrating Intelligence Across Channels, Technologies and Content Achieves Greater Precision, Efficiency and Effectiveness
Read ArticleExecutives in healthcare recognized the necessity of taking a position on diversity and inclusion during the recent protests for racial equity. Most organizations are eager to engage with and communicate on behalf of their employees and the communities they serve.
Read ArticleMedia October 15, 2019
A.J. Triano, SVP, Engagement Strategy, GSW, a Syneos Health company, believes that data science—the discipline and technologies available to query data—is a rapidly growing discipline among today’s marketers.
Media October 8, 2019
Effective value communications in an era increasingly defined by an increased attention to price.
Media October 3, 2019
How does Syneos Health Communications rank when it comes to creativity in the UK healthcare sector? According to PMLiVE's list of Top 40 Creative Healthcare Agencies, we are among the Top 3. Check us out on their Top 40 list.
Media September 25, 2019
With health technology assessment organisations becoming more powerful in Europe, and huge public scrutiny on drug prices in the US, it’s vitally important that pharma companies start thinking about the value of their product early in development.
Media September 23, 2019
We won gold (Innovation: Creativity category) and bronze (effectiveness category for Congress, Meetings & Events) and Júlia Gáborová was highly commended in the Digital Project or Account Manager category.
Media September 17, 2019
In this PMLiVE article, Amit Dhir, our Insights Lead says: "With patients’ day-to-day behaviours, moods and emotions constantly changing, it’s only by understanding contextual factors that we’ll be able to design interventions that are nuanced, targeted and crucially used."
Media September 5, 2019
Congratulations to the powerhouse team behind the "I'm Right Here" campaign for St. Elizabeth's Healthcare, honored by the National Academy of Television Arts and Sciences - Ohio Valley.
Media August 22, 2019
Sinéad Murphy, Creative Director at Syneos Health, shares takeaways from her experience judging at this year’s Cannes Lions Health. Check it out in the August Med Ad News issue.
Media August 19, 2019
Keri McDonough, Patient Advocacy Lead at Syneos Health Communications, was featured in MedCity News discussing how CROs can highlight the practical and socioeconomic barriers to greater trial diversity.
Media August 19, 2019
Our CEO Alistair Macdonald was named to the PharmaVOICE 100 - an annual list of the 100 most inspiring leaders in the life sciences industry.
Media July 31, 2019
Kim Johnson, President at GSW, a Syneos Health Company, discusses some the key trends that will impact healthcare advertising, the role of transformative technology, and the core values that drive her and her teams to do good work.
Media July 17, 2019
GSW and Biosector 2 are shortlisted for 2019 MM&M Awards for our client work with Endo Pharmaceuticals and Novartis Oncology. For more about the award categories, check out MM&M website.
Media July 15, 2019
For pharma companies, the commercial landscape has transformed radically over the past five years. Drug prices are skyrocketing. Market access is of primary concern. Establishing a drug’s value story is paramount.
Media July 9, 2019
Syneos Health Communications (North America) ranked #2 on MM&M’s 2019 Top 100 Agencies list.
Media June 28, 2019
One of the common themes at the 2019 Cannes Lions Health was how to humanize the relationships between healthcare professionals and companies.
Media June 27, 2019
There’s something about a secret message that’s impossible to ignore. Here’s an Adweek article by our Managing Director of Insights and Innovation showcasing how we saw 2019 Cannes winners using this unexpected and new way of communication for the benefit of health.
Media June 21, 2019
Pharmaceutical Market Europe publishes a special feature on 25 women leaders in UK healthcare.
Media June 20, 2019
P&G and Thrive Global launched a new initiative at Cannes Lions Health designed to leverage behavioral science to help customers around the world live more sustainable lives. Read more in this Adweek article by our Managing Director of Insights and Innovation.
Media June 20, 2019
Duncan Arbour, SVP Innovation, Syneos Health Communications Europe, shares his thoughts on social media regulation and says that pharma’s ‘move slowly and take care’ approach to social media may not have been such a bad thing after all.
Media June 6, 2019
In this PharmaTimes article, Dan Spacie, President, Syneos Health Selling Solutions, Europe, comments about the changes in the pharma sales ecosystem.
Media June 6, 2019
Future commercial models will see radical reorganisation in the coming years.
Media June 3, 2019
Our experts crafted a checklist for Pharmaceutical Executive that can be used to determine if there’s hidden vitality left in aging oncology brands and inspire outside-of-the-box, often low-investment solutions to grow the bottom line.
Media June 3, 2019
Erwin De Cock, principal for real world and late phase development at Syneos Health, speaks to pharmaphorum at the eyeforpharma conference in Barcelona about our Biopharmaceutical Acceleration Model and the increasing importance of real-world evidence.
Media May 30, 2019
Patients are moving away from social media and seeking information on channels not typically associated with patient recruitment – forums. Learn more on this trend from Marie Emms and Rowena Kam in the Journal for Clinical Studies (page 50).
Media May 16, 2019
Carolyn Stephenson, our SVP, Director of Insights, shares her thoughts with PM360 regarding why we should lean on cognitive psychology to pinpoint and remove friction, freeing HCPs time to spend with patients.
Media May 16, 2019
Drug pricing regulation is on the horizon and it could affect everything from marketing to pipelines. Meg Alexander, our Head of Reputation & Risk Management, explains what's on the table and the potential implications.
Media May 16, 2019
Now is a great time for pharma marketers to embrace behavioral science. Discover why in a recent MM&M eBook featuring our resident behavioral scientist, Kathleen Starr, Ph.D.
Media May 1, 2019
What pressures are prompting changes in commercialization and in what ways do pharmaceutical companies need to change in order to keep up?
Media April 15, 2019
John Seay of our Managed Markets Communications team spoke with PM360 about proposed HHS changes and the impact they will have on rebates and pricing.
Media April 11, 2019
How can we use evidence-based strategies to make change a reality for our customers & the patients they serve? Michelle Keefe, President of Commercial Solutions at Syneos Health, elaborates in this Applied Clinical Trials article.
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